Sunday, June 3, 2007

Article: Simple Wine Stores

Wines - Alcoholic Beverages - Alcohol - Consumed - Rob Walker - New York Times

Great coverage of the emerging simple wine store. Instead of the Australian section you get the "Bold" section. I think the idea of taking the "connoisseur" out of wine and replacing it with "enjoyer" is a good thing. Wine shouldn't be hard and it would be nice to stop by a simple wine store and walk out with something you know you'll like.