Good to Great, Jim Collins
4/17/07
This book discusses what companies have done to go from good to great companies. Great companies are defined by market performance more than three times the average. The book explores what traits were common to all and allowed them to exceed by such measures. The results are astounding. These are companies with the right leadership, the right people, the right concept, and the discipline to make it all happen.
In reading Good to Great it convinces you to go out and work for a great company. If you have the drive and the discipline, it would be foolish to be on another “bus.” These businesses are the places that you want to work at. A simple hedgehog (focused) concept and a group of focused employees would clearly create an environment of success and reward, both intrinsically and extrinsically.
The book can further be applied to evaluation of investment in stock. Find companies that have a hedgehog concept and read about the leadership. Does it sound like it is a place you would want to work at? The changes are subtle, but the payback soars.